Advance graphic design is the art of visual communication, the visual representation of ideas or concepts. Graphic designers, in people’s minds, often get lumped together with fine artists – when the truth is that we’re almost opposites. Artists create to inspire, to emote, to share something that’s uniquely theirs with the world – and the best art lets each viewer find their own interpretation. Designers, on the other hand, create to communicate – we’re visual-thinking problem solvers, and if people are interpreting our message in their own unique ways, well, then we’re just not very good at our job.
Today’s visual world, conceptualize projects, reinvent cliches, create balanced layouts, distill complex information, and motivate your audience.